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Ryan Reynolds Joins Samsung for SickKids: A Star-Studded Holiday Giving Campaign


Sailun Tires

In the true spirit of the season, Samsung Canada has once again adorned its festive sweater, teaming up with the SickKids Foundation for their highly anticipated annual holiday fundraising campaign.

For the fourth consecutive year, Samsung Canada proudly announces its return as a matching gift partner for the SickKids Foundation’s holiday fundraising campaign. This marks a remarkable decade-long partnership between Samsung and SickKids, showcasing a commitment to making a positive impact on the lives of children in need.

From December 1st to December 31st, Samsung will generously match all donations made by Canadians, effectively doubling the impact of contributions, with a heartfelt commitment to match up to $100,000. This initiative reflects Samsung’s dedication to supporting the health and well-being of children, echoing the sentiment that the holiday season is indeed a time for giving.

Adding star power to the campaign are familiar faces – Ryan Reynolds, renowned Canadian actor and philanthropist, alongside Toronto Maple Leafs’ all-star Auston Matthews and the charismatic Canadian crooner Michael Bublé. Together, they deliver a humorous yet poignant holiday message, reminding Canadians that children, while magical gifts, face challenges when they are unwell. The importance of donations is emphasized, urging support so that “kids can get back to being themselves… which, you know, is kind of a lot.”

In an innovative twist, Samsung is extending its support beyond monetary donations. Throughout December, the technology giant will donate an additional $10 to the SickKids Foundation for every review left on Samsung’s website. This “Review for a Cause” initiative encourages the community to engage actively and contribute to the fundraising efforts while sharing their experiences with Samsung products.

The campaign is set to receive a star-studded boost with the return of Ryan Reynolds, whose annual holiday message has become a cherished tradition. His involvement highlights the genuine care and dedication of celebrities to the cause, inspiring others to join in spreading holiday cheer and making a difference in the lives of children facing health challenges.

As we celebrate the season of giving, Samsung Canada and the SickKids Foundation invite everyone to unite in creating a meaningful impact. Let’s make this holiday campaign the most impactful one yet by doubling the joy and support for children who deserve a chance to be their vibrant, carefree selves. Join the cause, share the love, and together, let’s make a difference this holiday season.

News and Photo Credit: Samsung Canada

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